CHASE - Plastic Free July
For Plastic Free July, CHASE wanted to create something more interesting than a basic social post. So they brought in their team.
They gathered a months’ worth of recyclable plastic waste, and we used it to create this playful animation project transforming discarded materials into moving artwork.
Combining environmental messaging, stop motion animation and team participation, the campaign helped CHASE communicate its values in a way that felt creative, memorable and human.
The project turned everyday waste into something unexpectedly joyful. Plastic bottles, packaging and containers became the raw material for animated visuals that felt fun energetic and full of personality. The simplicity of the idea was part of its strength. Real objects, collected by real people, transformed into a shared statement about sustainability and care. The campaign gave CHASE a distinctive visual story for Plastic Free July, whilst creating something the team genuinely enjoyed being part of. One of those ideas that proved strong concepts do not need to be complicated.