work
A selection of images from Mr Smith Creative - Scroll down to read case studies.
Case Studies
Creative thinking, explained.
A portfolio can show what we’ve made, but a case study tells you why we made it that way.
Here you’ll find the stories behind some of Mr Smith Creative’s most effective campaigns, branding and design projects.
From strategic thinking to creative execution, each one reveals how we solve real-world problems with smart ideas, strong design and a personal, collaborative approach. Whether it’s a new visual identity, or a full marketing campaign, these case studies show the value we bring, and the results we deliver.
North Berwick Trust – A New Identity Rooted in Place
James Jones & Sons - A History of Innovation Campaign
Scottish Mountain rescue - Graphic Design, Report Design, Creative Direction
56° North - Brand Identity System
Loretto School - Full Brand Refresh and Marketing Rollout
James Jones & Sons - Elevating a fifth-generation business into a modern, unified identity.
Bringing Marine Fest to Life with Underwater Imagination
A Pinch of Personality: Brewing a Magical Identity for Artisan Condiments
EPI - Charting a Course for Cleaner Ports
Maitri Trust - Refreshing the Identity of a Global Education Charity
The Scottish Seabird Centre - 25th Anniversary Brand Identity
Encouraging People in Scotland to Take Short Walks Instead of Driving
From Mini French to Mini Multilingual: A Playful Brand with Global Potential
Branding a Value Seafood Range with Shelf Appeal
Beyond Clinical: Rebranding CHASE with Colour, Clarity and Confidence
Rebranding a Healthcare Practice That Puts People First